I was thrilled to be interviewed recently on Carly Kade’s equestrian author spotlight podcast! Check out our conversation on writing, publishing, horses, and my Dark Horse series on her website, and discover lots of other great horse book authors while you’re there!
I was recently contacted by fellow equestrian author, Carly Kade, to participate in her new equestrian spotlight vlog series. A vlog? It’s like a podcast with video, in case you’re slightly behind the times, like me. Being an extreme introvert, my initial reaction was NOOOOOO! I emailed her back and asked if I could do an audio podcast without the video. I’ve done podcast interviews before and gotten through them without too much embarrassment. She graciously accepted my audio-only podcast alternative and we set a date.
Later that night, I told my husband what happened. He looked at me with a disapproving look. “Why aren’t you doing the video?”
“It makes me uncomfortable.”
“So? Visual marketing is what everyone does now. It would be great exposure for your books.”
Ugh. I hate it when he’s right. It was a good reminder that the easiest thing to do isn’t always the right thing to do. I emailed Carly back and told her that my husband gave me a kick in the butt and that, yes, I would now like to do the video. I was worried she’d be annoyed with me, but she thought it was funny. Apparently, I’m not the only one to receive kicks in the butt from my significant other.
My stress level steadily increased as the interview date drew closer. The time arrived two nights ago. I set up my screen, background, Bluetooth earbuds, and microphone. I reread the questions she had sent me a couple of weeks earlier. I gave my kids strict instructions to stay in a room on the other side of the house (with the dog) and not to come out unless it was an emergency. My kids proceeded to ask me many questions outlining hypothetical scenarios and whether or not they constituted an emergency (FYI, being hungry for marshmallows does NOT equal an emergency!)
At last, Carly and I connected via an app called Zoom. She made me feel at ease immediately. I was thankful to learn that if I messed up, I could clap my hands (her signal to edit something out) and redo my answer, which I did a few times throughout our discussion. I was nervous for the first five or ten minutes, but after a while it seemed more like we were just two friends talking about writing and publishing. The hour went by fast.
I have not seen the final product yet. I might look terrible or sound unsure about my answers, but I hope not. Overall, I’m glad I took a risk and stepped out of my comfort zone. it was a great experience and I was thankful for the opportunity to talk about writing and to promote my YA horse books, including the upcoming January 2020 release of the third book in the series. I will post a link to the vlog on this blog, my Facebook page, and Twitter account as soon as it is ready, which I’m told will be sometime in November.
A final suggestion to my fellow introverted writers who might be presented with the question, “Would you like to appear on my vlog?”
When I dreamed of the joys of being a published author, I guess I skimmed over all the parts about book marketing. I’m completely aware that authors are almost always one-hundred percent in charge of their own marketing, I just never stopped to think about what that would mean for me until I was in the thick of it. After the first couple of weeks of promoting Trail of Secrets to everyone I know on Facebook, Twitter, YouTube, Pinterest, newspapers, bookstores, libraries, and around town, I started to wonder if people were getting annoyed with me. Was I too “in your face”? Was I being too braggy? Were people sick of hearing about all the reasons to read my YA thriller? Despite my hesitations, I have to give my introverted-self a pat on the back. I’ve completely stepped out of my comfort-zone in order to do everything in my power to market my book.
Here are a few examples of things that I NEVER thought I would do:
1. A podcast (Done!)
Click HERE to listen to my podcast on Straight from the Horse’s Mouth Radio!
2. A book signing event (Doing it on November 14th!)
3. Speaking at a teen writing conference (Doing it on November 21st!)
Click HERE to register for the Get Inked! Teen Writing Conference!
4. Writing guest blog posts on other people’s blogs (Doing it! I’m currently writing three guest posts.)
5. Meeting with owners of bookstores and librarians to persuade them to put my book on their shelves (Done! Trail of Secrets is in at least five MI stores and several libraries in MI and AZ.)
6. An interview with the editor of a newspaper (Done!)
You’re probably wondering how all of this activity translates into sales. I’m wondering that, too. I’ll find out at the end of the quarter when I get paid by my publisher. As my husband said, it’s kind of like playing a football game and not finding out if you won or lost until months later. That might be true, but I know one thing for sure. Win or lose–I’ve played my heart out!
Have you done something you never thought you’d do in order to promote your book? Tell me about it!