Eco Author Spotlight – D.G. Driver

February Eco Author Spotlight:  D.G. Driver

Welcome to the first monthly installment of my Eco Author Spotlight Series! Today, I’m interviewing Young Adult Fantasy author, D.G. Driver. Readers who believe in mermaids and are passionate about protecting our oceans from things like pollution and oil spills will want to check out her Juniper Sawfeather series, starting with Book One, Cry of the Sea.

Author Bio

donnadriverpic4152D. G. Driver is an optimist at heart, and that’s why she likes to write about young people making an impact on the world. You’ll find among her books a teen environmental activist, a young girl teaching people about autism acceptance and to stop bullying people with special needs, a princess who wants to be more than a prize for a prince, a boy who wins a girl’s heart by being genuine and chivalrous, and a girl who bravely searches for a friend lost along the shore of a dark lake. She is a multi-award winning author of books for teens and tweens. When Driver isn’t writing, she’s a teacher at an inclusive child development program in Nashville, TN. She might also take a break from writing once in a while to strut the stage in a local theater production. You’re guaranteed to find her belting out Broadway show tunes anytime she’s driving. Her website is:  www.DGDriver.com

The Interview

Tell us about a character in your book who fights for the environment. What issue is of main concern to him/her?

The main character of my contemporary fantasy YA series is Juniper Sawfeather. She’s a senior in high school and the daughter of well-known environmental activists. She has been raised with their intense priorities and values, although, like any teen, she is rebelling against them by wanting to pursue a career in Marine Biology as opposed to majoring in Environmental Studies like her mother. Her involvement with the causes her parents are fighting (oil spills, logging, and ocean pollution) put her in the settings where she ultimately discovers mythical creatures like mermaids and tree spirits and the fascinating history that connects them to each other and her American Indian heritage.

What eco-friendly habits or actions do you take in your own life?

I do try to limit my footprint by recycling and reusing. I make a conscious effort to use a refillable water bottle, for example, and limit single-use products. I am very conscious of my trash when I’m out in nature and often am the one on the beach picking up litter as I walk along during my vacations.

What sparked your love for nature/outdoors/wild animals, etc.?

I’m originally from Southern California, and I loved being outdoors as a kid. Long bike rides, and as I grew older long hikes. I lived where I was an hour from a mountain forest or an hour from the beach, and I loved it all. Now I’m landlocked in Tennessee, but I still like to be outside on my deck whenever possible or take a jaunt down to the Gulf on vacation. Spray all the perfumes you want, but nothing smells as good as real ocean spray on a beautiful sunny day.

Who is a real-life eco-warrior who you admire? Why?

About twenty years ago, I read the autobiography of Julia Butterfly Hill. She is a famous “tree hugger” who saved a redwood tree in northern by living in it for just shy of two years. Her story of survival and fortitude is impressive, and it inspired the plot of Whisper of the Woods, the second book in my series.

Do you have any new book releases you’d like to tell us about?

My most recent release is a YA sweet romance novel called All the Love You Write. It’s a story about a high school couple whose relationship is being both helped and hindered by two ghosts who shared a tragic love story of their own 50 years earlier.

The Books

Check out D.G. Driver’s Juniper Sawfeather series HERE.

juneboxset_1[4154] Cry[4153]

Thanks for getting to know D.G. Driver. Please stay tuned for a new Eco Author Spotlight every month! 

 

What’s on my Summer Reading List?

It’s Memorial Day Weekend, and you know what that means… It’s time for SUMMER READING! The same excitement that comes from my childhood memories of summer reading has carried over into adulthood…maybe because I picture myself devouring books while lounging by a pool, sipping a glass of wine and completely uninterrupted by kids (yeah, right!) Before checking out my list below, please note that it comes with two BIG disclaimers:  #1–I’m constantly (everyday) finding new books to read, so this list is likely to evolve and expand, and #2–My reading lists are usually over-ambitious, meaning it is likely I may not actually read every book this summer, but it’s good to have goals!

The-Girls-Emma-Cline1. The first book on my list is one I’ve been wanting read all year — The Girls by Emma Cline. It tells the story of a 14 year-old girl who gets drawn into a Manson-like cult in 1960’s California. It promises to be a mesmerizing read involving cult psychology, teenage insecurity and murder. The book has received rave reviews and was named an Amazon Best Book of June 2016. Sounds like the perfect beach read to me!

2. I love everything by this next author, Liane Moriarty. Her writing style is Truly-Madly-Guiltyfast-paced, humorous, and suspenseful– all of my favorite things. I was so thrilled when her novel (and one of my all-time favorite books), Big Little Lies, was recently made into an HBO mini-series. I haven’t had a chance to read her latest book, Truly Madly Guilty, and I can’t wait!

These next two books fall into my favorite reading (and writing) category–Psychological Thrillers!

All the missing girls3. All the Missing Girls by Megan Miranda has been calling my name for a few months now. The premise of a suspenseful tale told backwards intrigues meThis book has received tremendous reviews and was named as A New York Times Book Review Editor’s Choice. I’m excited to read it.

4.  Because I enjoyed Girl on the Train by Paula Hawkins, I look forward into-the-water-678x1024to reading her new novel, Into the Water. While I see it has received mixed reviews on Amazon…frankly, I don’t care. Just from reading the back cover blurb I want to know why a single mother was found dead at the bottom of the river and what she had to do with the teenage girl who was found dead in the river before her. I’m eager to read this best-selling story of psychological suspense written by a talented author.

And in the Historical Fiction category…

Two Family House5. The Two-Family House by Lynda Cohen Loigman has been sitting on my Kindle for months. I’ve heard great things about it and I’m going to make time to read it this summer. I love historical fiction because it transports me to another time and place. This family saga is set in post WWII Brooklyn and follows the lives of two brothers who share a house with their wives. It promises to be an emotional page-turner featuring vivid characters, life-altering secrets, lies, love and redemption.

Now I’m moving on to one of my favorite categories–  Equestrian Fiction!Ride Every Stride

6. Ride Every Stride by Amy Maltman appears to encompass everything I love in a great book–horses, dark secrets and plot twists! This novel is set against the backdrop of a prestigious stable and one man’s quest to earn a spot on the Canadian Olympic equestrian team, despite the personal demons that threaten to destroy his dream. Bring it!

Showdown7.  Showdown (Red Rock Ranch, Book Two) by Brittney Joy I read the first book in the Red Rock Ranch series, Lucy’s Chance, and very much enjoyed it. I found the first book to be a fun and quick YA read that transported me into the world of Western riding and contained just the right amount of suspense, romance and, of course, horses. I look forward to escaping into Book 2 on one of my beach days.

Continuing on the YA Theme, I’m eager to read…

8. The Art of Holding on and Letting GoArt of Holding on and Letting Go by fellow Michigan author, Kristin Bartley Lenz. This Fall 2016 Junior Library Guild Selection tells the coming of age story of a teenage competitive rock climber who is forced to take a year off after tragedy strikes on an Ecuadorian mountaintop. I love learning about cool sports and enjoy journeys of self-discovery, so I’m beyond excited to read this highly acclaimed book.

Fault in our Stars9. Because I’m the last person on the planet who hasn’t read this book, I’m adding YA bestseller The Fault in our Stars by John Green to my list. I’ve been hesitant to read it because it just sounds so depressing, but millions of people can’t be wrong…right? I’m not going to bother telling you what it’s about because you’ve probably already read it. And, no, I haven’t seen the movie either.

I also love reading Non-Fiction books, and have several on my summer reading list, including…

10. The Dogs Who Found Me: What I’ve Learned from the Pets who were Left Behind by Dogs who found meKen Foster. I’m a sucker for animal rescue stories, and I’ve already got my box of Kleenex ready for this one. Animals can teach us so many things about ourselves if we would just pay attention. This tale of multiple rescues is bookended by the tragedies of 9/11 and hurricane Katrina. I can’t wait to learn how this author was touched by a loveable array of abandoned dogs.

Edible11. Edible: An Adventure into the World of Eating Insects and the Last Great Hope to Save the Planet by Daniella Martin has peaked my interest. As if my mostly-vegan diet wasn’t “crazy” enough, now I’m going to learn about eating bugs? Absolutely! Hey, I didn’t say I was actually going to eat insects, I’d just like learn about the people who do. And because I believe in science and I’m all for saving the planet, I’m reminding myself to never say never…

12.  Hillbilly Elegy: A Memoir of a Family and Culture in Crisis by J.D. Vance is Hillbilly Elegyanother non-fiction read that sounds timely and fascinating. This book is described as a passionate and personal analysis of poor, white, working class Americans, and how one man achieved upward mobility while the rest of his family was left behind. I’m hoping this book will delve deep into another way of life–one that I know little about–and might help offer a new perspective.

Because the next novel I’m going to write is an Eco-thriller/Suspense story, I’m trying to read as many similar-type books as I can. Here are a couple that are at the top of my eco-thriller list:

Open SeasonTipping Point

13.  Open Season by C.J. Box

14. Tipping Point by Simon Rosser

 

 

Finally, (although I won’t be reading my own books this summer) I have to give a quick darkhorse[3612]shout out to my Dark Horse Series. These YA mysteries set against the backdrop of a summer camp in northern Michigan make the perfect beach read for anyone who loves fast-paced mysteries, creepy ghost stories, and/or horses.

That’s it! What’s on your summer reading list? Now please excuse me because I need to start reading…

Author Spotlight: Nina Mansfield

I’m so pleased to feature Nina Mansfield on my blog for this month’s Author Spotlight! Nina and I share a mutual publisher (Fire and Ice), and her YA mystery, Swimming Alone, was released on the SAME DAY as my YA mystery, Trail of Secrets. It was an instant connection! I read Swimming Alone last year and recommend it to anyone looking for a fun and mysterious read that will transport you to a quaint, New England seaside town. Now here’s more about Nina and Swimming Alone

NinaMansfield2016[2854]Nina Mansfield is a Connecticut based writer. Her debut novel, SWIMMING ALONE, a YA Mystery, was published in 2015 by Fire & Ice YA. Her short mystery fiction has appeared in ELLERY QUEEN MYSTERY MAGAZINE, MYSTERICAL-E, KINGS RIVER LIFE MAGAZINE, and anthologized in FAST WOMEN AND NEON LIGHTS: EIGHTIES-INSPIRED NEON NOIR. Her graphic novel FAKE ID: BEYOND RECOGNITION (illustrated by Leyla Akdogan) will be published in installments online by PlumeSnake.com soon. Nina began her writing career as a playwright; she has written numerous plays, which have been published, and produced throughout the world. Visit her website at: www.NinaMansfield.com.

SwimmingAlonefrnt (2)[2855]Back Cover Blurb:  The Sea Side Strangler is on the loose in Beach Point, where fifteen-year-old Cathy Banks is spending the summer with her aunt (who happens to be mystery writer Roberta McCabe). Although thrilled to be away from her psychotic, divorcing parents, with no cell phone or internet access, Cathy is positive that her summer is going to be wretched. Just when she begins to make friends, and even finds a crush to drool over, her new friend Lauren vanishes. When a body surfaces in Beach Point Bay, Cathy is forced to face the question:  has the Sea Side Strangler struck again?

View Swimming Alone on Amazon.

 

Author Interview

When did you first know that you wanted to become a writer?

I wrote and illustrated my first “book” when I was five years old. It was called CINDY AND SALLY IN POLKA-DOT LAND. I wish I knew what happened to it! So I guess I’ve wanted to be a writer for almost as long as I can remember, but I started to take my writing seriously about 12 years ago.

What attracts you to writing in the mystery genre?

I write mysteries because I have always loved reading mysteries. I am intrigued by the criminal mind. I also believe that all human beings are capable of both tremendous evil and tremendous good, and I love delving into what might motivate that evil side to come out.

What are your hobbies outside of writing?

I love seeing theater. I also write plays, and I was in actor once upon a time,  so I try to see as much theater as I possibly can. Luckily, I am a short train ride from New York City. I see everything from thought-proving dramas, to experimental theater, to Broadway musicals.. Lately, since I have a toddler, I have also been enjoying a lot of children’s theater.

What are you working on now?

I have a couple of short mystery stories in the works, and I have been revising and rewriting a young adult paranormal romance/thriller for quite some time. I hope to finish it soon! I also recently had my graphic novel FAKE ID: BEYOND RECOGNITION start coming out in installments at PlumeSnake.com, and I am working on promoting that as well!

What has been the highlight of your writing career so far?

Last year I attended a number of writing conferences and met so many wonderful people. One of the most amazing things I got to do was participate in Malice Go-Around at Malice Domestic, which is like speed-dating for authors. I got to “pitch” SWIMMING ALONE to over 200 mystery fans. It was so much fun!

Is the setting of your novel based on a real place? Tell us about it and why it inspired you.

SWIMMING ALONE is set in Beach Point, Rhode Island, a fictional location inspired by my childhood memories vacationing in Rhode Island. Every summer, my grandparents would rent a cottage near the beach. There’s something about being near the ocean—that salty sea air, the feel of sand on my skin, the sound of the waves—that has always relaxed and inspired me. Luckily, no serial killers were ever on the loose when I was vacationing there!

Yes, that’s a good thing! Thanks for participating, Nina. We look forward to reading more from you in the future.

In the meantime, stay tuned for next month’s Author Spotlight with YA fantasy writer, D.G. Driver!

Courageous Heroines of YA! (Blog Hop)

Courage QuoteAs part of April’s Kickass Girls of YA blog hop event, I’m writing a post about what I love in my favorite YA heroines. So many admirable traits make for strong female characters in YA fiction: cunning, intelligence, physical strength, empathy and loyalty, to name a few. But for me, one trait stands out more than the others, perhaps because there are so many varieties of it. I’m talking about courage.

I enjoy reading and writing about courage because it first requires knowing the character’s vulnerabilities. Ambrose Redmoon says, “Courage is not the absence of fear, but rather the judgment that something else is more important than fear.” John Wayne stated it more simply when he said, “Courage is being scared to death and saddling up anyway.” That quote always makes me smile because it reminds me of my main character, Brynlei. (Literally!) She is terrified of breaking promises, drawing attention to herself and disappointing people, yet she abandons all decorum when she gallops her horse into the off-limits forest in the middle of a horse show in the name of something “more important than fear.”

Few things make a reader connect more with a heroine than knowing what terrifies her. When a character then has to face those fears, the reader is left with no choice but to pull for her. The recipe for a courageous heroine is simple–the main character possesses a weakness, fear or phobia, and then is placed in a situation where she has to choose between letting the fear overtake her, or facing down her weakness and doing the right thing. Obviously, she’s going to take the second option because she’s a kickass girl of YA!

I also love courage because–just like our favorite heroines–it comes in many varieties. Of course, there’s the high-action courage we all love–the female dragon slayers and the girls who try out for the all-male football teams who risk their physical health–or even their lives–by taking on opponents much larger than themselves. This kind of bold courage is exciting and fun to read, not to mention empowering.

There’s also the “taking a stance” kind of courage–the girl who sacrifices her social status by standing up for the new kid who’s getting bullied by the popular crowd, or the girl who finally walks out of an abusive relationship, or the one who organizes a rally to save the dying whales. Often these characters know they’ll be judged harshly by their peers or society, but they find the strength to stay true to themselves and their values. Who wouldn’t want to root for these heroines?

Quiet CourageThen there’s a more subtle kind of courage:  the girl who has never spoken out in class before decides to raise her hand. The introvert who feels insecure in front of others tries out for the school play. Or the one whose parents tell her she’ll never amount to anything resolves to focus on her studies every day, quietly charging toward a better life. I love this kind of complex and understated courage, too.

Ultimately, kickass heroines are courageous in their own ways. No matter what type of courage they embody, they all decided that something else was “more important than fear.” This is what makes them #kickassgirlsofya to me.

Who are your favorite YA heroines? What fears did they overcome in order to demonstrate their courage?

Now visit the other bloggers in this BLOG HOP!

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BARN SHADOWS Release Day!

Today is the Day for my Book Release!

barnshadows42737The second book in my YA mystery “Dark Horse” series–BARN SHADOWS–is now available in PRINT and KINDLE and on KOBO!

While BARN SHADOWS can stand alone, I recommend reading Book One–TRAIL OF SECRETS–first because the second book gives away the ending of the first book.

BARN SHADOWS Back Cover Blurb:

A year after her tumultuous exit from the prestigious Foxwoode Riding Academy, seventeen year-old Brynlei returns determined to confront her demons and win Foxwoode’s elite Top Rider Award. When she stumbles over an antique doll at the construction site of a new barn, a series of inexplicable occurrences force her to question whether her condition as a “Highly-Sensitive Person” is to blame or if something more sinister is at play.

As Brynlei becomes consumed with discovering the history of the unearthed doll, the bizarre happenings escalate to dangerous levels. She soon realizes that someone close to her is lying. But who? Could a decades-old tragedy and the threatening events at Foxwoode be more closely entwined than she ever imagined?

Watch the BARN SHADOWS Book Trailer on YouTube!

Thanks for stopping by and supporting my books!

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The Real Life Horses that Inspired My Writing

One of the most fun things about writing my Dark Horse series has been bringing to life the horses on the pages. While some of the equine characters in Trail of Secrets and Barn Shadows are purely fictional, others are based on actual horses I’ve met, ridden, known or loved over the years.

Louie
Louie

Let’s start with the leading man…er, gelding, Jett. During the time I was writing Trail of Secrets, I was half-leasing a wonderful appendix named Louie. Louie was a beautiful dark bay/black gelding full of personality and spunk. He wasn’t always easy to ride, but my riding improved dramatically during the year that I rode him. Saying goodbye to him was so difficult that I actually took a year off from riding after I stopped leasing Louie. He was THAT special. Jett is based on a combination of Louie and the horse I owned as a teenager, Snowman. While not black (obviously), Snowman was about as full of personality as a horse could be. Owning him was the culmination of all my childhood dreams. Whenever I write about Brynlei’s bond with Jett, I find myself reaching back into my memories of my love for Snowman.

Snowman 1988
My Snowman

Anna’s feisty mount, Rebel, is also based on a few spunky chestnuts I’ve known. Before

Edoras Wall 4.13
Edoras

Louie, I half-leased a mare named Edoras. She gave me a run for my money alright. Edoras taught me how to ride a “Whooa!” horse (Elbows bent, shoulders back, bend her in!) I’ve known other horses like Rebel, too. There’s currently a horse at the barn where I ride named Zara. She’s a sweetie, but has an accelerator that can take even the most experienced rider on an “exciting” trip around the ring. What is it about chestnuts?

In Barn Shadows, two new horses are introduced into the mix–Patches and Amigo. Patches is a beautiful Paint pony ridden by a new character, Bethany. The pony is based on an actual pony named Patches owned by my friend and her daughter (pictured below). The real-life Patches is a wonderful teacher, as is the Patches in the book. And both ponies are easy on the eyes…Don’t you agree?

An odd new girl named Grace joins the cast of Barn Shadows, along with her equally unusual mount, Amigo. Amigo does not possess the confirmation of the fancy hunters at Foxwoode so everyone is surprised when they witness the stocky horse’s natural jumping ability. This side storyline is loosely based on one of my favorite non-fiction books, The Eighty-Dollar Champion:  Snowman, The Horse that Inspired a Nation by Elizabeth Letts. Those of you who have read the book might see a few parallels between fictional, Amigo, and real-life, Snowman.

Sadly, I met my new favorite horse at the barn, Abby, after I’d already finished writing Barn Shadows. I’ll have to incorporate this special bay mare into my next book! Isn’t she cute?

IMG_2341
Abby

I hope you’ve enjoyed reading about the real horses behind many of the horses in my books. Until next time, happy reading, writing and riding!

BARN SHADOWS COVER REVEAL!

I’m so excited to share the cover of my new YA Mystery, BARN SHADOWS (Dark Horse, Book Two) which will be released March 14, 2017! Many thanks to Caroline Andrus who is a cover designer with my publisher, Fire and Ice. Her design captures the essence of my story while tying it in perfectly with the first book in the series–TRAIL OF SECRETS. I also love, love, love the color scheme! So without further ado…

 

barnshadows42737

 

Does the cover make you want to know more? Here’s the back cover blurb:

The darkest secrets can be found in the most innocent places…

Brynlei returns to the prestigious Foxwoode Riding Academy determined to work through her condition as a “highly sensitive person” and win the Top Rider Award. When she stumbles over an antique doll near the construction site of a new barn, a series of inexplicable occurrences force her to confront another one of Foxwoode’s long-buried secrets.

Meanwhile, swirling rumors of Foxwoode’s strained finances, the arrival of a strange new girl in her cabin, and a brush-off by Brynlei’s former love-interest contribute to the troubled atmosphere and distract her from her riding. After a suspicious fire threatens her life, Brynlei realizes someone close to her is lying. But who? Could a decades-old tragedy and the dangerous happenings at Foxwoode be more closely entwined than she ever imagined?

For those of you who haven’t read Book One yet–don’t worry! There’s still time… In the meantime, thanks for stopping by and let me know what you think of the new cover!

Real Life Inspiration

The Foxwoode Riding Academy I dreamed up in Trail of Secrets was purely a figment of my imagination, but some of the specific physical characteristics of the cabins, dining hall, and surrounding wilderness were based on a magical place from my real life–Camp Michigania in Petoskey, MI. This family camp set on over 350 magnificent acres in northern Michigan is run by the University of Michigan Alumni Association and holds a special place in my heart. I attended Camp Michigania for ten years growing up and now have been back for four years with my husband and our kids. Without exception, it has always been the best week of our summer.

Today, I’m sharing some photos from real life that inspired certain scenes in Trail of Secrets. IMG_1845While Michigania is not an English riding academy by any means, they do offer Western riding as one of the activities. In fact, this camp is the very first place I ever sat on a horse. (His name was Sassafrass!) I love this view of the horses grazing in the pasture with the expanse of wilderness in the background.

Brynlei’s Cabin 5 in Trail of Secrets is loosely based on this cabin at Michigania. I’m not sure why I chose Cabin 5 specifically, as I’ve never

The inspiration for Cabin 5 at Foxwoode
The inspiration for Cabin 5 at Foxwoode

actually stayed in this cabin, but all of the cabins at camp look basically the same. The thwack of the wooden screen doors closing behind people coming and going is one of the most recognizable sounds of camp. I couldn’t help but incorporate those distinctive slamming wooden doors into the cabins of Foxwoode Riding Academy.

A perfect place to hide
A perfect place to hide

Hiking is one of my favorite activities at camp. Trees like this one inspired the idea that a *certain* person could climb to the top and hide in the woods. Additionally, the miles of trails through dense forests provided plenty of material for Brynlei’s many trail rides in Trail of Secrets.

 

 

 

 

The sandy path leading through the woods down to the beach in Trail of Secrets was based on this beach at Camp Michigania with a few minor

View of Walloon Lake
View of Walloon Lake

differences. First, my imaginary Lake Foxwoode is much smaller than Walloon Lake. I had to create it that way so Brynlei could spot a ghostly figure on the other side. Secondly, the trees surrounding Lake Foxwoode are more dense than pictured here.  Again, I created it that way so Brynlei would be surprised at what she found every time she emerged from the woods onto the beach.

Me, hiking away from reality
Me, hiking away from reality

This last picture is of me hiking into the wilderness surrounding camp. The relief of disappearing into vast expanse of nature for a while is reflected in Trail of Secrets through Brynlei’s love of outdoors and her need to get away from mainstream society. Brynlei and I are alike in that way!

Thanks for taking this inspirational trip with me! Have you read Trail of Secrets? If so, let me know if any of the above the photos reminded you of the book!

Have you written a book inspired by a real life location? Tell me about it!

My family at Camp Michigania, August 2016
My family at Camp Michigania, August 2016

 

Book Marketing (that Works!)

Those of us who have authored and published a book, whether through traditional means or self-published, have experienced the initial elation at seeing our book sales take off on release day and riding the tide of the “new release” designation for the first few months. On the flip-side, we’ve probably experienced an equal measure of despair when our books have been out for a while and those sales start to dwindle. Since Trail of Secrets was published last August, I’ve tried numerous marketing techniques. Some were expensive and turned out to be complete scams (I’ve learned not to pay companies whose only marketing angle is to tweet about my book. It doesn’t work!) Others have produced better results. This summer, I’ve taken a more creative approach to marketing, and I’d like to share what has worked for me in the hope it might help you too.

  1. Library Postcards

After my book was named as a Finalist in the 2016 Next Generation Indie Book Awards, I decided to capitalize on the award and send postcards to libraries in my home state of Michigan. (Note: my book also takes place in Michigan so I thought it might have double-appeal to Michigan Librarians). Lists of libraries in your home state are easily accessible online through websites such as http://www.50states.com. The post card I created looked like this:

library postcard

Obviously, you will want to personalize your postcard to promote the selling points of your own book. Postcards such as these can be ordered cheaply through companies like OvernightPrints or Vistaprint. The back of my postcard displayed my name and website in the top left corner. I left space to write a short note on each one. My note said something like, Trail of Secrets makes a great addition to your teen library collection!”

A few weeks later, I noticed an increase in my print sales on Amazon from locations in Michigan where people had not bought my book previously. For example, someone in one Michigan city bought nine copies at once! Not surprisingly, when I later checked that city’s library catalog, my book was listed as being available in every branch. I’ve also done a cursory check of few other libraries where I’d mailed my postcard and found my book available at over half of them!

Before sending the postcards, Trail of Secrets might have been available for checkout at three or four public libraries in MI. After the postcards, I believe it is now available at somewhere around twenty public libraries (and counting). Well worth the investment.

2. Magazine Articles

PH Article Photo
My article in the July 2016 issue of Practical Horseman Magazine

 

Another fresh approach I’ve taken toward marketing, is submitting articles to “horsey” magazines and listing my name and website at the end of the article. Trail of Secrets is set at a horseback riding academy so my target audience includes people who ride horses.

What subjects does your book touch? Is it set at a winery? Submit articles to wine magazines. Is the main character a beautician? Submit to cosmetic magazines. Believe me, there are magazines having to do with just about every subject under the sun and most of them welcome new content from people who can write. Having an article published in a magazine related to your book’s subject matter has multiple benefits. First, most magazines will pay YOU for the article (EVEN BETTER THAN FREE ADVERTISING!) Second, the magazine provides you with a captive audience of people who are interested in the subject matter of your book and, therefore, will likely want to check it out. Third, having articles published in magazines adds additional credentials to your writing resume.

3. Group Sales

I’ll admit my last tip on marketing is not that innovative, but it is effective. Place your book on sale for a limited time if your publisher will allow it. Even better, group your book with others that have a similar theme and do a group sale. It’s always better to have six or eight authors promoting a sale than one. The digital version of my book is currently marked down from $4.99 to $2.99 as part of Fire and Ice’s “Beach Reads” sale. I’ve noticed a boost in my Amazon ebook sales since the sale began.

It also helps to have a graphic all the authors can use to promote the sale:

Beach Read Sale

What effective marketing strategies have you used to boost book sales? Please share!

A Night to Remember

As I may have already told you, I was shocked and elated when I found out Trail of Secrets had been named as a Finalist in the 2016 Next Generation Indie Book Awards (First Novel). I read about the upcoming award ceremony at the Newberry Library in downtown Chicago, but wasn’t sure I wanted to take the time to attend. My husband, on the other hand, REALLY wanted me to go. He convinced me it was important to be recognized for my hard work and even took two days off work to go with me. The event also happened to fall close to our eleven year wedding anniversary, so we decided to make a weekend out of it. I’m so glad we did.

We dropped our kids with grandma and drove five hours to Chicago where we spent a whileBook Awards 3 shopping on Michigan Avenue and visiting our old haunts. (We lived in Chicago for many years before moving back to Michigan.) After cleaning ourselves up, we walked to the Newberry Library for the ceremony. Having never attended a book award ceremony, I was nervous and had no idea what to expect. The people who ran the event did a terrific job making us feel welcome as we walked through the front door. A smiling woman handed me a name tag and goody bag filled with extra award stickers and information on all the other winners and finalists’ books. Someone else escorted us into the room and introduced us to several of the judges. Dozens of authors and their guests mingled, each author holding a copy of their book. Waiters and waitresses circled the room with glasses of wine and champagne and appetizers. It was like being at a wedding where the books were the stars.

My nerves subsided, as I fell easily into conversation with a group of authors and judges. Everyone seemed genuinely interested in everyone else’s books, and with seventy categories of winners and finalists, there was a quite a variety of books. I was amazed by how far people had traveled to attend the ceremony and what a big deal being there actually was.

At last, the Awards Chairperson began announcing the Finalists and Winners in each category. Only the people who attended the ceremony had their books announced. When it was my turn, I walked up on the stage (focusing very carefully on not tripping) with my book cover on the screen behind me and lowered my head to receive the medal. I shook hands with Awards Chairperson and Coordinator and exited the stage. That was it–my fifteen seconds of fame!

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The top three winners gave short speeches and there were a few more photo opportunities. I left the award ceremony feeling happy and reinvigorated by all of the positive energy. After two hours of conversation, speeches, and clapping, my husband and I were ready for a quiet dinner in the big city. We caught a cab and made it to our eight o’clock dinner reservation right on time.

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